How posts influence us
We explain how repeated posts, friends’ opinions and limited offers can affect what we want.
We write about social media and how it affects what students buy.

We often see the same product in several posts, then start to feel that we need it. We wanted to understand why that happens.
Our posts cover influencer recommendations, buying too much, FOMO and ways to slow down before a purchase.
We made this blog for COMM339 at Smith School of Business, Queen’s University.
We explain how repeated posts, friends’ opinions and limited offers can affect what we want.
We write about shopping videos, sales and making choices on a student budget.
We suggest simple habits, such as waiting a day before buying something.
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Team member
Team member
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