About Anti Influence Club

We write about social media and how it affects what students buy.

Illustrative image of students collaborating at a table

Why we made this blog

We often see the same product in several posts, then start to feel that we need it. We wanted to understand why that happens.

Our posts cover influencer recommendations, buying too much, FOMO and ways to slow down before a purchase.

We made this blog for COMM339 at Smith School of Business, Queen’s University.

What you will find here

How posts influence us

We explain how repeated posts, friends’ opinions and limited offers can affect what we want.

Student examples

We write about shopping videos, sales and making choices on a student budget.

Things to try

We suggest simple habits, such as waiting a day before buying something.

Our team

Deniss Jersovs

Team member

Oliwia Chmielraska

Team member

Marta Linares

Team member

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